Let's take you on a deep dive into the features of TenScores.

We will will discuss three accounts that need optimization, and explain each feature in detail to help you optimize your account.

We'll start by showing the account quality score dashboard and emphasize the importance of having a high score.

Then we'll explain that having many ad groups with high quality scores can lead to lower costs per click and acquisition costs.

We'll also also discuss the impact of having a bad quality score and provide metrics to help you identify where you accounts need improvement.

Finally, we'll explain that understanding how Google sees your quality score is the first step to fixing it.